Inter-Lux WordPress Catalog for Architectural Lighting Products
Live website: Inter-lux
Client
Inter-lux
Problem
Inter-Lux WordPress catalog needs were catalog-scale: hundreds of fixtures, families, and application types. A flat page list would have made spec lookups painful for designers and painful to maintain for the brand.
Strategy
We mapped products into ACF-driven types and relationships so a family page, a fixture, and a downloadable resource stay in sync. Templates emphasize photography without shipping uncompressed giants. Navigation was designed for how specifiers actually browse — by family and use, not by marketing slogans.
Work Done
Custom WordPress development and ACF product/content models.
Responsive catalog, family, and detail templates.
Image compression and lazy-loading for photography-heavy grids.
SEO structure so product families have unique titles, headings, and indexable URLs.
Results
New fixtures can be added as structured records instead of one-off pages. The catalog stays usable on a job-site phone and on a desktop spec session.
Screenshots
