Our Services

Social Media Marketing

Platform-native social strategies, content production, community management, and paid social campaigns that build brand authority.

Social media marketing strategy and content calendar for brand growth
Service Overview

Built for Performance, Security & Growth

We develop social media marketing programs aligned to your funnel — educating prospects, nurturing trust, and driving conversions through organic and paid social touchpoints on LinkedIn, Instagram, Facebook, YouTube, and emerging platforms.

Algorithm changes and ad costs shift constantly. We build content pillars and paid structures that adapt — balancing thought leadership, product storytelling, and retargeting sequences tied to site conversions.

Why TechDigitally

Our social team has grown B2B LinkedIn followings into lead sources, scaled DTC brands on Instagram, and managed six-figure paid social budgets with disciplined creative testing.

Who This Is For

Best for brands that need consistent thought leadership, product awareness, or community engagement without hiring an in-house social team.

Core Skills

Expertise You Can Rely On

Deep technical and strategic capability across every phase of your project — from discovery and architecture through launch, optimization, and ongoing support.

01

Platform-specific content strategy and channel selection

Hands-on platform-specific content strategy and channel selection expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

02

Editorial calendar and creative briefs

Hands-on editorial calendar and creative briefs expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

03

Short-form video and carousel creative direction

Hands-on short-form video and carousel creative direction expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

04

Community management and response protocols

Hands-on community management and response protocols expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

05

Paid social campaign setup and optimization

Hands-on paid social campaign setup and optimization expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

06

Influencer and partnership outreach

Hands-on influencer and partnership outreach expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

07

Social listening and sentiment tracking

Hands-on social listening and sentiment tracking expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

08

Cross-channel reporting tied to site conversions

Hands-on cross-channel reporting tied to site conversions expertise applied across discovery, build, QA, and launch with clear milestones and documentation.

Tech Stack

Technologies, Languages & Frameworks

Tools and platforms selected specifically for this service — matched to your goals, integrations, and long-term maintenance needs.

Technologies & Platforms

Google Analytics
GA4
Google Ads
Meta Ads
HubSpot
SEMrush
Google Analytics
GA4
Google Ads
Meta Ads
HubSpot
SEMrush
Google Analytics
GA4
Google Ads
Meta Ads
HubSpot
SEMrush
Google Analytics
GA4
Google Ads
Meta Ads
HubSpot
SEMrush
What You Receive

Key Features & Deliverables

Stronger brand recall, higher engagement rates, and social traffic that converts through retargeting and aligned landing page experiences.

01

Platform-specific content strategy and channel selection

Delivered as part of every engagement — platform-specific content strategy and channel selection scoped, documented, and validated before handoff.

02

Editorial calendar and creative briefs

Delivered as part of every engagement — editorial calendar and creative briefs scoped, documented, and validated before handoff.

03

Short-form video and carousel creative direction

Delivered as part of every engagement — short-form video and carousel creative direction scoped, documented, and validated before handoff.

04

Community management and response protocols

Delivered as part of every engagement — community management and response protocols scoped, documented, and validated before handoff.

05

Paid social campaign setup and optimization

Delivered as part of every engagement — paid social campaign setup and optimization scoped, documented, and validated before handoff.

06

Influencer and partnership outreach

Delivered as part of every engagement — influencer and partnership outreach scoped, documented, and validated before handoff.

07

Social listening and sentiment tracking

Delivered as part of every engagement — social listening and sentiment tracking scoped, documented, and validated before handoff.

08

Cross-channel reporting tied to site conversions

Delivered as part of every engagement — cross-channel reporting tied to site conversions scoped, documented, and validated before handoff.

How We Work

Our Delivery Process

01

Audience and competitor social audit

02

Brand voice and content pillar definition

03

Production sprint and publishing workflow

04

Bi-weekly performance optimization and creative refresh

Transparent Pricing

Flexible Plans for Every Stage

Explore clear, scalable pricing for social media marketing — from starter packages to enterprise retainers. No hidden fees, just outcomes you can measure.

  • Project-based & monthly retainers
  • Free discovery consultation
  • Custom quotes for complex scope
View Pricing Plans
FAQ

Frequently Asked Questions

Clear answers to the questions clients ask most — timelines, technology choices, maintenance, and how we work together.

01

Which social platforms should my business prioritize?

B2B brands often lead with LinkedIn and YouTube. B2C and lifestyle brands focus on Instagram, TikTok, and Facebook. We recommend platforms based on where your buyers spend time and engage — not trends alone.

02

Do you create social content or only manage ads?

We offer full-service organic content, paid campaigns, or hybrid programs. Creative direction, copywriting, and asset specs are included based on your retainer scope.

03

How do you tie social media to revenue?

UTM tracking, pixel events, CRM integration, and landing page message match connect social engagement to leads and sales. We report cost per result, not just likes and impressions.

04

What is included in community management?

We monitor comments and DMs, apply brand voice guidelines, escalate support issues, and document FAQs that inform content and product teams.

05

Can you manage influencer partnerships?

Yes. We identify partners, negotiate deliverables, ensure FTC-compliant disclosures, and track campaign performance against awareness and conversion goals.

Let's Build Together

Build Authority on Social Channels

Book a social media strategy call. We will review your channels, competitors, and content opportunities.